An Israeli company is using the Lebanese Cedar to market the well-known Tahini, used to prepare dishes such as Hummus, in order to sell it in some major markets.
Check out the pictures of the item, taken by Twitter user @KhaladK:
Before you freak out, the pictures are not taken in Lebanon. Mr. Khalad is one of the many Lebanese who decided to seek a better life abroad. In his case, the country in question is Australia, which is where the pictures were taken.
According to @KhaladK, the Israeli product is of a better quality than its Lebanese counterpart, which leaks the oil it contains and isn’t as appealing. He didn’t purchase it of course. He sent me the pictures out of curiosity’s sake.
There’s nothing scandalous, in my opinion, about this. I just found it interesting and possibly conversation-worthy to point out the use of the Lebanese Cedar to sell a Lebanese paste by companies residing in non-other than Lebanon’s sworn enemy.
Globalization sure transcends blue lines. The tahini is also kosher.
Thoughts, if any?